Sales Professional Course

robthebuilder robthebuilder
Overview
Curriculum
  • 5 Sections
  • 50 Lessons
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Daily Drive of A sales pro
6 Lessons
  1. Daily Drive Introduction
  2. Having a plan - wake up on purpose, with a purpose!
  3. Ask for help when you need it - "All the answers = Missed opportunites"
  4. Prepare for the worst and hope for the best! - Mindset is a key component!
  5. "Perform at your highest level" - You got this!
  6. You are #1 - You can't pour into others from an empty cup!
Sales Process - A Modern Take on Road to the Sale
14 Lessons
  1. Sales course Intro
  2. Meet and Greet - "One shot at a first impression"
  3. Needs analysis - "sharpen your pencil"
  4. Guest sheets - new car + trade
  5. Touching desk - "it takes a village"
  6. Manager Introduction - "trust" - no wizard of oz!
  7. Trade Walk - "how it helps everyone"
  8. Walk around
  9. Test Drive
  10. Desking process
  11. Deal information
  12. Transfer of trust to F&I
  13. Handoff to finance
  14. Delivery Process
Phone For Sales Pros
12 Lessons
  1. Phone training Introduction
  2. "Make your calls!" - Don't count em, Make em Count"
  3. Outgoing calls that pickup - What's the plan?
  4. "Left message" It's what you say and how you say it!
  5. "If it didn't happen in the CRM it didn't happen"
  6. Incoming calls - It's not freestyle friday!
  7. Texting - "It's 2025, hang up and text me"
  8. Emails - Yes they exist and why they matter
  9. Resistance on the phone - "I'm really busy" - Aren't we all?
  10. Virtual rapport! Why you?
  11. Phone appointments - "It's not when can you come in!"
  12. Follow up! "How many touches does it take"
Resistance and Objections - Let's handle them!
12 Lessons
  1. Objection handling Intro
  2. Where do objections come from
  3. Resistance vs Objections
  4. How to handle resistance
  5. "Im just looking"
  6. "I'm not buying today"
  7. “I’ll need to think about it”
  8. "What's your best price"
  9. How to handle objections
  10. "Price is too high"
  11. "Not enough for the trade"
  12. "I need to talk to my spouse"
Social media -
6 Lessons
  1. Personal and professional - Who are you?
  2. Build your brand - What does it look like for you?
  3. Protect the house - Make sure it's worth it - Risk
  4. Specialized auto groups - Be a resource
  5. Localized networking - Help others help you
  6. Retention and automation - Building blocks

This course dives deep into the Road to the Sale, sharpens your objection-handling techniques, develops a winning daily routine, and strengthens your phone skills—all designed to help you thrive on the showroom floor and over the phone.

Whether you're a new hire or looking to reinforce fundamentals, this training delivers real-world strategies you can use immediately to improve performance, increase closing rates, and create a high-value customer experience.

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